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Category: Ezine

Black Friday Deal – Get a Yearly Toddle Subscription for $99! Email Newsletter Templates, Ezine, Pricing

Sign up for a Toddle Yearly Subscription and get it for an amazing price of $99 – That is less than $9 per month for unlimited newsletter templates!

This is a once in a lifetime deal and will be active until Friday 29th November

For more details you can contact our Sales Team on info@toddle.com or sign up here href=”http://www.toddle.com/frontend/l/page-pricing.html”

Black Friday @ Toddle!


$200 off your email newsletter design Email Marketing, Email Newsletter Templates, Ezine, design

To celebrate our email design feature in this months .net magazine we are offering $200 of a custom design order.
This offer is for two days only, after which the offer drops to $100 off.
Toddle email design in .net magazine

If interested click here for a quote.
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Check out our email design in this months .net magazine Email Marketing, Email Newsletter Templates, Ezine, Great Marketing / Advertising, Toddle, design

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net magazine toddle email designCheck out our work that is featured in the July issue of .net magazine on the shelves now. I believe the magazine is called Practical Web Design in the US and Australia. What ever the name look for the cover to the left.

Alan designed a fictional email offer for the real web application Finetuna.com. This is how he described it:
net_mag_finetuna_artwork“Finetuna.com is a real web application run by the team at Spoiltchild. It’s for sharing feedback on concepts between a designer and client. However, it doesn’t have subscriptions or even an email newsletter, so I thought it would be fun to see what one might look like.

I approached this email as if it was one edition of a newsletter that’s been going out regularly. With that in mind, the subject line is ‘Finetuna.com – WIN a lifetime subscription’. The hope would be that the Finetuna brand name would have built up recognition and trust over previous emails, making a subscriber pay more attention when they see it.

The design is consistent with the look and style of the website, except for the main competition piece, which has large formatted type, an off-brand contrasting colour and big call to action button so there’s no doubt this is the most important part of the email. Entry is as simple and quick as possible because a subscriber’s attention span won’t be that long with this mail.
I also deliver on the established trust by providing links and an article that would be of value to a designer reading it.

Finally, while I love email newsletters, I realise they’re just one part of a wide marketing mix, so I’ve included links to the other channels where a subscriber may prefer to interact instead.

Overall, the design and art direction captures the brand and personality of the service. It requests instant action from the subscriber, but doesn’t sacrifice the long-term relationship in favour of a quick win.”

Alan also gives a break down in the article of the the individual sections of the email design but i will not give those away so that you go out and buy loads of copies!
Check it out now on your magazine stands.

Minute Marketing: Tweet this now! Email Marketing, Email Newsletter Templates, Ezine, Hotel, Inspiration, Minute Marketing Tips & Ideas

Social Media Marketing for Cafes
If you run a physical business such as a cafe, or shop and you want to create a bit of buzz on social media why not ask your customers who are with you now. Ask them to tweet over their coffee about where they are. If they show you the tweet, give them a free refill. Works with Facebook or Linkedin as well.
Easy, low cost, personal and effective.

Whatever your business can you ask your customers right now to refer you?

Minute Marketing – Quick, Simple marketing tips, stories and ideas that you can start in 1 minute. It’s not all about email!

A sale inquiry minutes later – KellyAnnArt.com 9 Happy users, Email Marketing, Email Newsletter Templates, Ezine, Inspiration, Testimonials, feedback, reviews

KellyAnnArt.com - Newsletter
Californian based artist Kellyann just tweeted us this great message.

Thank you! just sent my toddle via email list & twitter…rec’vd inquiry for sale minutes later…cheers to you. kellyannart.com

Congrats Kellyann, keep us updated on how it goes.

Two new email newsletter designs available Email Marketing, Email Newsletter Templates, Ezine, Toddle, design

Two great new designs are now available in Toddle and to be very biased I believe they are our best yet.
As always they look great in Outlook, Yahoo Mail, Hotmail, Gmail etc, even with images disabled. We hope you love them as much as we do!

                         Birmingham Roller                                               Bremen Tumbler
Email Newsletter Template - Burmingham RollerEmail Newsletter Template - Bremen

Log in and get started now.

Your 2010 online marketing plan Business, Checklist, Content, Email Marketing, Email Newsletter Templates, Ezine, Inspiration, Minute Marketing Tips & Ideas, Seasonal Email Newsletters, Tips & Tricks

Happy new year. I hope you are well rested from the break and that Christmas was good to you. Welcome to 2010. A new year, a new opportunity to try new things and I can feel it in my water, it is going to be a good one.

To jump start your marketing I have put together a wonderfully simple online marketing plan for you for the year. It is put together as a checklist and it has the basics filled in with space for you to add your own twist and cross them off each month. It also includes few tips on what holidays and events you can use each month. It is based on one I have been using last year and I can tell you it helped me focused and on track.

Go ahead and download, print it off and hang it over your desk. This year you are going to be ahead with your marketing!

If you think you could do with some more information on how to get started or improve your email marketing campaigns sign up to our free email marketing course. More useful tips and tricks are found on our monthly newsletter so feel free to sign up below.

Keep us posted and let us know how the plan helped your business and let us know how we can improve it. We will showcase replies right here on the blog.

Copy and Paste your email newsletter to send it Advanced, Email Client Tips, Email Marketing, Email Newsletter Templates, Ezine, Gmail, Sending Newsletters, Tips & Tricks

Occasionally emails do not arrive after you send them from toddle, and due to restrictive email filters in companies, they may not arrive as beautiful as they should. It is rare but it does happen.
So we have done some testing and have an alternative way for you to import your finished Toddle newsletter into your email client ready to send to your subscribers.
So far this is tested on Gmail, Yahoo, Hotmail (Windows Live) and Outlook 2003. This does not work with Outlook 2007 unfortunately. We are doing further testing with the other email clients.

  • After you hit the SEND button in Toddle, go to the HTML version of your newsletter. You can find the link in Advanced Sending Options in Toddle under the sent button.

  • When the new page opens displaying your newsletter, click EDIT > SELECT ALL and then COPY. This copies the entire newsletter into your clipboard.

  • Open your email app and start a new message. Make sure your editor is set to HTML or Rich Text. Select EDIT > PASTE.

Now your email newsletter is ready to send to your clients.
If you have any problems with this or you are using this in any other email client not mentioned above please let us know how you get on.

Use Twitter to tell you when to send your Email Newsletter Advanced, Email Marketing, Email Newsletter Templates, Email Statistics, Email Tracking, Ezine, Increasing Response, Sending Newsletters, Testing

You can get vastly different results from your email newsletter depending on what day and time you send it.
Guesswork, testing different times/days and carefully monitoring your email stats is normally the best way to find out but i have a great shortcut for you…Twitter!

This is how you do it.

  • First, go to http://search.twitter.com and type in a few keywords related to your industry. In this example the marketing manager of a hotel wants to target people looking for ‘hotels in Dublin’. This search shows all the people on Twitter talking about and looking for Hotels in Dublin.

Twitters search results for Hotels in Dublin

  • Twitter very nicely gives you an RSS feed of these results in the top right hand corner. Copy the URL of this link.
  • If you have not already, sign up for a Google reader account.
  • Click the ADD A SUBSCRIPTION button in Google reader. Then paste in the URL of the Twitter RSS feed.

Google reader showing Twitter search results

  • Click SHOW DETAILS in the top right corner and you will see a blank graph. After a few days this will show some fantastic data on what day of the week, month and time that people where talking about “Hotels in Dublin”.
  • This is a great time to send out an email offer about Hotels in Dublin.

Twitter graph on best time to send an email

Twitter graph on best time to send an email newsletter

Happy emailing.
Tell us how you normally find the best time to send your email?

Thanks to Chris S Penn for this great tip.

I’m starting out in Email Marketing. Should I buy an email list? 9 Happy users, Avoiding Spam, Business, Content, Email Marketing, Email Newsletter Templates, Ezine, Sending Newsletters, Tips & Tricks

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I was catching up on some reading this morning and the question of buying email lsits came up again. Here is what I think about it. If we are talking about ‘opt-in’ marketing I don’t believe buying lists is of benefit to your business. Firstly, where did the list originate from, are those on the list in your target market and did they give permission for their emails to be disseminated to third parties. Can you be completely sure that they have given permission at all?

In my experience bought lists can cause headaches, namely receivers hitting the spam button and not appreciating the unsolicited mail. If losts of people hit the spam button often enough your messages will not get through. It is far better and far more sustainable to grow your contact lists through opt-ins like sign up forms on your website, from connections made in your business and by simply asking in the first place.

To my mind bought lists are not worth the financial outlay and are in fact a danger to your business. Why take the chance of destroying your goodwill by sending emails to people you don’t know and have no connection with. After all email marketing is about relationships built over time, advice and support given to your user that is valued and appreciated by people who want to read about what you have to say.

It is tempting to try to fast track to thousands of connections but in reality it may turn out to be a very backward step. Makle connections honestly and help your user. Give them information they need and look forward to receiving. So instead of blacklisting you they send your insigntful content to their frienda and family thereby growing your connections organically as a trusted expert and friend!